Smplhr
Help companies hire and manage SEA talent, all in
Model
Saas / AI
Industry
Professional Services
Stage
MVP
Location
Indonesia
VentureGrade
54
out of 100
Smplhr is an AI-powered platform to find, hire, pay and manage Southeast Asian talent, cutting hiring time and cost by 80% in one place.
Elevator Pitch
The global HR tech market is worth $40B and growing, as companies seek more efficient, cost-effective hiring solutions. 55% of HR leaders are prioritizing AI-driven platforms and low-cost, high-impact talent. Southeast Asia is perfectly positioned to meet this demand, with 50% of its population under 30 and up to 70% in cost savings. Smplhr is an AI-powered, all-in-one hiring platform that helps companies find and manage SEA talent effortlessly. Using natural language, recruiters can interact with our AI Agent to source and hire vetted candidates, cutting time and cost by 80% without relying on multiple HR tools or expensive agencies.
Founder (s)
Nadila Setiabudiarto
- 10 Yr Experience in HR Recruitment, Finance & Computer Science Education Background, Corporate & Startup Background, Leveraging Gen AI to build all in one talent platform
- Startup & VC Background, Founder become a VC, Principal at HASAN VC
Mohd. Akhtaar
- Principal and Head of Accelerator at HASAN Venture Capital in Singapore.
- Leads startup growth programs and early-stage investment strategies.
Revenue Model
Smplhr’s business model combines a AI technology platform and HR services for revenue generation, This hybrid model ensures recurring revenue from pay as you go and subscriptions while generating transactional revenue and enhancing stickiness by integrating essential HR Services functions (EOR and
Payroll) directly into the platform.
Startup Journey
I’m a People and Tech enthusiast with 10+ years in HR, spanning startups to enterprises. I started Smplhr to solve hiring inefficiencies I’ve seen first, (more of the story is available on my LinkedIn profile) . In May 2024, I joined Hasan VC’s Accelerator, where I met my partner, a Principal at Hasan VC and become Angel Investor. Initially, Smplhr began as a simple talent pool idea, but after validating the need with 50 HR professionals and founders, we uncovered a larger opportunity: helping companies across SEA quickly hire vetted talent and stay compliant. We launched our beta with 1 startup and 2 enterprises, combining AI-powered matching and a manual EOR process. Our platform helps companies find, assess, and hire talent smarter and faster. We’re now seeking pre-seed funding to accelerate product development and go-to-market.
Go-To-Market Plan
For go-to-market, we have a unique strategy that runs in parallel with social media. We’re launching our job platform where candidates can apply once for multiple jobs, create a free profile tools using our template, and tap into viral social media vibes, and invite the candidates to register a virtual career expo. For companies, we’ll launch our hiring platform in Q2, along with exclusive invitations to the virtual career expo, free recruiting tools, and social media driven branding for Smplhr.
Potential Exit
Potential exits include acquisition by HR tech giants, The most likely acquirer would be a company like Workday, SAP SuccessFactors, or LinkedIn, aiming to enhance talent acquisition through automation and intelligent talent marketplace.
VentureGrade℠
